VYPR

Overview: VYPR’s technology enables fast-moving consumer goods (FMCG) businesses to turn product innovation into a science, ensuring successful outcomes of the product development process, every time. Combining cutting-edge behavioural and data science in its enterprise software platform, VYPR ensures its clients put consumers at the heart of the innovation process.

Each week, VYPR tests thousands of variables, to provide effective tools and techniques that deliver fast, statistically robust and consumer-led intelligence.

Website: https://www.vypr.it/

Social: @vyprco